by BroadStreet Partners | Oct 7, 2022 | Thinking
Detecting and overcoming hurdles in the customer journey Organizations smartly focus on creating a smooth, easy pathway to Yes. Whether gaining a new customer for your product, a new service subscriber, a patient, dealer or distributor the successful journey ends in...
by BroadStreet Partners | May 11, 2020 | Thinking
More often than not, organizations do not have a clear picture of whom they are engaging online. When asked, they might answer: “Our customers” “Interested parties” “The social media community…” A business, service or brand must know with whom they are engaging or the...