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Why knowing your audience matters in social media

Why knowing your audience matters in social media

by BroadStreet Partners | Mar 11, 2018 | Thinking

More often than not, organizations do not have a clear picture of whom they are engaging online. When asked, they might answer: “Our customers” “Interested parties” “The social media community…” A business, service or brand must know with whom they are engaging or the...

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